Idiosyncratic mnemo technique

“I switch perfumes all the time. If I’ve been wearing one perfume for three months, I force myself to give it up, even if I still feel like wearing it, so whenever I smell it again it will always remind me of those three months. I never go back to wearing it again; it becomes part of my permanent smell collection…Odors are at once evocative and suggestive, redolent with significance.”


Warhol, A. (1975). The philosophy of Andy Warhol: from A to B and back again. New York: Harcourt Brace Jovanovich, p. 150.

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