This post introduces a video trailer that presents a few snapshots of the research project Wissensduft. The research project Wissensduft funded by the Swiss National Science Foundation focused on the development and use of the visual concept for a new fragrance in the case of the label Humiecki & Graef. This video trailer follows this special artifact through the entire product development process: from its creation in a design studio up to the launch at Excense, the major artistic perfumery trade fair, in Milano in 2011:
Have a look & enjoy the insights! Click on the image!