The perfume industry is well known for its extreme secrecy and nontransparency. The new website ScentCulture.Tube zooms into the creative practices of the scent maverick Christophe Laudamiel.

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For the first time ever a research team was able to follow perfumers and their interaction with clients, designers & other professionals with a camera and ethnographic research methods. 27 videos, stories from the field and snapshots provide unique and authentic views on the magic of scent. ScentCulture.Tube communicates insights from eight years of studying organizing creativity in perfumery at Bern University of Applied Sciences and funded by the Swiss National Science Foundation.  Join us online for this special launch event.

Online launch event with Christophe Laudamiel, Claus Noppeney (Bern University of Applied Sciences) and a surprising program:

25.06.2020, 17.30-18.30 Uhr in German

July 1, 2020, 12.30 pm EDT / 6.30 pm CEST in English

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