Hongi is the name of the traditional form of greeting among the MÄori tribe in New Zealand: Two people press noses to each other and inhale one another’s breath. Due to the current coronavirus outbreak it has recently been banned.
Continue reading #Covid_19 & scent culture: Hongi banned in New Zealand
“Face-to-face interaction penetrates in a gaseous form into our most intimate inner being. The current Coronavirus outbreak surfaces a forgotten concept of communication that is deeply ingrained in culture: Face-to-face communication is a miasmic intercourse.”
– CLAUS NOPPENEY
“The focus on smell in design does not mean the addition of applied scent to all aspects of the design, but rather the awareness of smell as an inherent dimension of it … This awareness may lead to the realization that the appropriate solution is the removal or masking of a smell…The negotiation of odorizing and deodorizing is a skillset that should be part of every designer’s toolbox, as that awareness in itself is increasingly an important factor in the success or failure of design.” – ASHRAF OSMAN, CLAUS NOPPENEY & NADA ENDRISSAT
Continue reading Smell in design
Hornbach is a Geman DIY store chain offering home improvement and do-it-yourself goods decided to stop and withdraw the recent campaign “The smell of spring” after being criticized for promoting racist and sexist stereotypes. Continue reading Stop of controversial advertizing campaign: Renewing smell culture as taboo culture!
Hornbach is a Geman DIY store chain offering home improvement and do-it-yourself goods. “The scent of spring†is the title of its most recent brand campaign:
Continue reading “Spring Air”: DIY retailer & the subculture of BO“It is said that ‘we are what we eat’—but it is also true that we are what we smell like: fragrant or foul, good or bad.” – Antony Synnott
Portraiture is known as a visual art genre. Yet, working with body odors has given rise to artistic works that explore new sensory territories. A lecture with Claus Noppeney at Columbia College in Chicago discussed this development: Can a smell represent a person? How is an olfactory portrait experienced in an art space? How relevant is the process? … Continue reading Art Now! Lecture at Columbia College Chicago
Human body odors can transfer anxiety-related signals. This is a well documented fact. Yet, it is an open question how these signals impact in real-life situations. Continue reading Body odor impacting on other’s work performance
“Perfume plays a social role in that it effects a unique synthesis of individual egoistical and social purposes in the field of the sense of smell.” -Â GEORG SIMMEL Continue reading The social role of a perfume
