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Scent & smartphone

Communication is digital and instant. You can watch videos and hear voices of your loved ones. But smell? Not so much. It is interesting to see how the emphasis and the underlying hopes und utopian ideas shift when reading the numerous articles on Onotes, Ophones and similar projects. Here is an article from the New York Times. Continue reading Scent & smartphone →

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Scent Received, With a Tap of a Smartphone – The New York Times

Back when people communicated more often through physical letters, there was a strong market for perfumed stationery. One sniff, it is said, could bring a rush of memories or longings.

Now communication is digital and instant. You can watch videos and hear voices of your loved ones. But smell? Not so much.

There are some signs that could be changing. Product developers are preparing to offer a variety of items to consumers that will allow scent to become a part of digital messaging.

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Share touch, smell and taste via the internet | euronews, hi-tech

Sharing smell, but also touch, and even taste – that’s the vision of a London university professor who has developed a range of devices he hopes will transcend the current limitations of online communication.

Today, our interaction with a smartphone or a computer is essentially audio-visual. Adrian David Cheok, Professor of Pervasive Computing at City University London, wants to involve all of our senses.

Watch the video segment on EuroNews.

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The intimacy of perfume choice

Traditionally, perfumes are bought as a gift by men for women. Today the situation is certainly more divers. And a recent study reveals further insights:

Women do not buy fragrances they like for female friends.

The study is summarized in Business Insider:

Science has uncovered an unspoken etiquette about women and their perfume | Business Insider

“Researchers have found out by accident that women don’t buy perfume for other women and they won’t share the one they use themselves.”

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Fashion wrap with a confectionary twist

Harvard professor and scent inventor David Edwards, and iconic master perfumer Christophe Laudamiel put their heads and noses together to create a fashion wrap with a confectionary twist: it is implanted with tiny oNotes so that it gives off the aroma of Belgian Chocolate. Continue reading Fashion wrap with a confectionary twist →

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BCBGMAXAZRIA and Magnum Ice Cream unveil a chocolate-scented wrap in decadent hybrid of chocolate and couture – PSFK

BCBGMAXAZRIA, Magnum Ice Cream, Harvard professor and scent inventor David Edwards, and iconic master perfumer Christophe Laudamiel put their heads and noses together to create a fashion wrap with a confectionary twist: it is implanted with tiny oNotes so that it gives off the aroma of Belgian Chocolate.

Read more here.

If you buy from BCBG after June 30th, BCBG will give out 6,000 gifts with purchase in form of an exclusive scented scarf containing 4 oChips. They are scented with Magnificent Chocolate for Magnum #21, a Laudamiel creation based on real creamy orris and real chocolate extracts to recreate in your nostril a Belgian chocolate and vanilla ice bar melting under your palate.

Thought leadership, talks, workshops, cultural production & consulting in an experiential & aesthetic economy Bern, Zürich, Schweiz