“The only qualification I have is a school certificate I was awarded at thirteen … I am self taught and have become who I am through encounters with people and individuals and, of course, with their work. ” – JEAN-CLAUDE ELLENA
Hornbach is a Geman DIY store chain offering home improvement and do-it-yourself goods. “The scent of spring” is the title of its most recent brand campaign:
This post takes a look at artisan perfumers. It discusses the autobiographical record by Sven Pritzkoleit published in 2016.
There is a growing number of DIY perfumers who aim at entering the European market. Karen Gilbert who runs an online perfume course published a quick guide to navigating IFRA for those making perfume for sale in the European Union.
FRAGments is a curated perfume-as-art celebration at of all things olfactory at Los Angeles. The West Coast is becoming a creative hotbed for artisan and indie perfumers.