The Story of Ferdinand is a much acclaimed classic children book written by American author Munro Leaf and illustrated by Robert Lawson. Since its publication in 1936 the story has generated a wide range of readings. This essay looks at Ferdinand as a possible icon of science communication. It shows how the story corresponds with the current state of research. The essay is a new chapter of the ongoing series of Scent Culture Comment & Review.
In addition to light, sound, color and other design dimensions scent is increasingly used to influence human emotions and behavior. Aromatherapy is the discipline that has developed this expertise and knowledge of centuries. Scent Marketing is currently an obvious case. But there are also non-commercial contexts as this story from Eindhoven reports.
The evacuation suit is part of Catherine Sarah Young’s Climate Change Couture project.
eScent offers an enabling platform technology and delivery device that emits precise doses of fragrances at the right time, in the right place, depending on context. It is the result of decades of substantial multidisciplinary research lead by Dr. Jenny Tillotson that culminates in numerous topical applications.
In folk medicine, rosemary has been associated for centuries with having a good memory.