The Product Development and Management Association (PDMA), host of the Journal of Product Innovation Management (JPIM), organizes a special session on scent scent development on the occasion of its annual research forum in Chicago.
“Constructing Meaning: Using Visual and Material Data” was the title of a Professional Development Workshop at the recent 76th Annual Meeting of the Academy of Management in Anaheim.
eScent offers an enabling platform technology and delivery device that emits precise doses of fragrances at the right time, in the right place, depending on context. It is the result of decades of substantial multidisciplinary research lead by Dr. Jenny Tillotson that culminates in numerous topical applications.
In today’s experience economy the service sector faces severe challenges: Services are simultaneously produced and consumed, and above all in most cases intangible. Forward looking companies increasingly use services for creating experiences that are stimulating for the customer: the more senses an experience engages, the more effective and memorable it can be.
The city of Bern runs a lively blog that monthly discusses business related issues in the economic area of the Swiss capital. Through it, a diverse selection of people from business, culture, civil service and society engage in public discourse. In this context, Claus Noppeney identifies “olfactory milestones” in the remarkable history of the city and shows how this tradition leads to current product innovation.
At the World Perfumery Congress 2014 in Deauville, Claus Noppeney gave a presentation on the value of management […]