Scents beyond conventional perfumery

There is a long lasting history of dealing with scent in pop music. More recently, Jeans for Jesus, a widely known player in the local pop music scene in Switzerland, made an interesting move:

Scent Masquerade: Gendering your Nose

Do you remember the commercials that promote deodorants and openly appeal to sexist phantasies? Women are drawn in hordes to any male who has sprayed himself liberally with the deodorant – the “Axe effect”. The commercials have been known as the world’s sexist advertising campaign for many years.  

17.2m3 Bümpliz

Marta Kwiatkowski is currently cuarting the art project 17,2m3 Bümpliz, which uses 3 identical transparent cubes to cultivate and concentrate a kind of collective cultural memory trough the interpretation of smell. The project will take place during the big city festival of Bern in August. The artists are Lea-Nina Fischer, Esther Tellenbach, Tamara...

A Nose for Innovation: A Bernese Tradition?

The city of Bern runs a lively blog that monthly discusses business related issues in the economic area of the Swiss capital. Through it, a diverse selection of people from business, culture, civil service and society engage in public discourse. In this context, Claus Noppeney identifies “olfactory milestones” in the...

Biennale Bern: Urban Scent Walk

It seems, in our times of antiseptic cities and scentless cyber-existence, the hunger for scent in the cultural arena is larger than ever. As such, the Urban Scent Walk (USW) seems to have hit the spot at the 2014 Biennale Bern!

Bern Biennial: Urban Scent Walk

Explore the old town of Bern by nose: How does Bern smell today? What stories do the fragrant and the foul smells in the city tell? How does smell permeate life in the city? The Urban Scent Walk explores the old town of Bern as a smellscape and an olfactory...

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