“You smell that? What is that?…” – “Your cologne?”- “No” – “Opportunity” – “No. Money”
Automobility & Scent Culture: Another Market for Olfactory Nostalgia?
The olfactory dimension of automobility is the core theme of a recent essay by Claus Noppeney published in “Das Magazin” a weekly supplement to several Swiss newspapers.
How to remain creative in artistic perfumery? – Panel at Esxence 2017
Bodo Kubartz and Claus Noppeney organized and facilitated the session “Staying ahead: how to remain creative in today’s competitive niche perfumery.” The abstract set the stage: “Over the last couple of years, the niche perfume segment has become increasingly competitive. What are the challenges that niche perfumery is facing today? What are the...
Smell Culture Studies at the University of St. Gallen
The University of St. Gallen has long been known for its integrative view of economics, business administration, law, social science and the humanities. Given its holistic course architecture, the so-called contextual studies are a key pillar of the overall educational concept. Students, who are predominately enrolled in top ranked business...
Smell dating at New York
Smell Dating is the first mail odor dating service created by Tega Brain & Sam Lavigne. What is also interesting is the experience share in a detailed report on Business Insider.
Scenthesizer: Realizing a sci-fi utopia
The term scenthesizer has been coined in the science fiction a long time ago. Now it is a real option marketed as a djtechtool. Have a look!
Using scent for innovative alarm clock
The world’s first olfactory alarm clock uses Kickstarter to generate funding for its development and marketing.
A new essence of life?
A company promises to provide ‘olfactory comfort’ by making a perfume from the distilled scent of our dearly departed. Could it catch on?
Value of management research @ World Perfumery Congress
At the World Perfumery Congress 2014 in Deauville, Claus Noppeney gave a presentation on the value of management research for the perfume industry. Based on the research projects at Bern University of Applied Sciences he argued that the development of new scents is above all an organizational process that involves...
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