“We see what we see, we smell what we smell and feel what we feel, and there seems no more to it. Experiences that make no claim whatever would be truly incorrigible. But we must allow in the first place for the fact that what we see or feel depends very much on the way we make sense of it, and in this respect it is corrigible.” – MICHAEL POLANYI

“Whereas with other senses we make a conscious decision to look, listen, taste or touch, with smell it is often just an inherent aspect of existence — if you’re breathing, you’re smelling.” — BRIAN GOELTZENLEUCHTER

“I like to think that every perfumer considers his or her work an art, and that a desire to create constitutes the motives for his work, because the perfumer is the first to appreciate the emotional investment he or she has put into the project. Unless freely chosen, collaborations with other perfumers can only do the utmost harm to a project.” – JEAN-CLAUDE ELLENA

“Odour is a significant component of our moral construction of reality and our construction of moral reality. The fundamental hypothesis is simple: what smells good is good. Conversely, what smells bad is bad.  ”  – ANTONY SYNNOTT